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What or Why

Instead of asking “WHAT should we do to compete?” the questions must be asked “WHY did we start doing WHAT we’re doing in the first place, and WHAT can we do to bring our cause to life considering all the technologies and market opportunities available today?”

Start with Why by Simon Sinek p.51.

I have not finished reading the book and parts of it seem to be like going around in circles with repetitive examples, but this quote stuck out to me. WHY is a question I find myself asking more and more of others these days as we evaluate ideas for products and features. This I often follow up with HOW does this idea support or enhance our core WHY.

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It’s Free to be Wrong

Over the years I have read a few Seth Godin books and found them quite insightful, if not sometimes a little long winded. He recently appeared at a 99u event where he took questions from the audience. He covered a number of areas but the quote that stood out to me is, “… it’s free to be wrong.” It was in relation in how he finishes work. Essentially it is the problem that took much perfectionism and you may never release anything. If it’s going somewhere, finish it. Else through it away and move on.

Seth Godin: Keep Making a Ruckus from 99U on Vimeo.

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Good to be back on the bike

Now that a couple of my kids are pretty confident on their bikes, I got my act together and purchased a new bike for myself so I can go with them on rides. The bike is nothing over the top but I was not looking to take up road racing.
Today 3 of us did the ride to Gosford and back. The local council has done a good job with the ride around Brisbane Waters and there were plenty of other groups on the track.
I may not be doing much running at the moment, but I can see plenty kms coming up on the bike.

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The Extended Back Yard

I took the kids on a walk through our new extended backyard. It’s been pretty dry recently so the leeches are less of a problem, but the ticks are around.
How the previous owners could have treated this beautiful area so badly is beyond me.

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Site Rebuild

For a while I have had 2 blogs, but both have been very quiet. Time to rectify this, so I am merging the personal site into the business / software development one, here at ernieleseberg.com.

Things will be a bit messy for the time being, but that is better than nothing at all.

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Twitter Attempt 2

I first heard about Twitter at Web Directions in September 2008. The idea sounded exciting, and many in the profession were hyped by it. However most of the people I knew outside of web development had never heard of Twitter, and many had not really heard of Facebook.
So I signed up, started following some people, made a few tweets of my own. But quickly I found it boring banter on unimportant things. Too much noise, not much signal. So as many have done, I stopped tweeting, and then removed the account all together.
Move forward to July 2010, and twitter is now mainstream. I have decided to give it another go. Primarily it will be professionally focused around web development, PHP etc. Not really interested in telling people what I have for lunch. So my handle is @eleseberg.
Let’s see how it goes this time.

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flac to ogg conversion

I had a large number of directories of music files in flac format. Flac is a great format due to the lossless compression, but I wanted to take these files on the road with me, and I had limited storage space. The solution, covert them to ogg format.
A google search brought up a great perl script to do the conversion. I am using Kubuntu Karmic Koala, so on first run it complained “Encoding application not available: /usr/bin/oggenc”, but these is easily solved by “sudo apt-get install vorbis-tools“.
After that, converting a directory of flac files was as simple as:
./acxi -q 8 -s /home/temp/input-dir - d /home/temp/doutput-dir
Obviously change your input and output directories to you need.

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Search for the mythical Linux laptop

It is time to get a new laptop for work purposes. The current Dell laptop is now 3 years old, and although it still runs perfectly, it was always a desktop replacement, and never designed to be moved around. And although it originally came pre installed with Windows XP, it has been a Kubuntu machine for most of its time.
So besides being smaller (12-13″ screen), lighter and with much longer battery life, my other requirement was that I do not need Windows installed or pay for the disks. The Kubuntu Linux 8.04 with KDE 3.5 CD was waiting and that would be the operating system.
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